About This

• FREEZE DRIED RAW MEAT: Kibble in the Raw locks in the nutrients and flavor of raw meat through our freeze-dried process. Unlike traditional kibble, it delivers optimized nutrition and digestibility without high-heat cooking and overprocessing.


• EASY SCOOP AND SERVE: Skip the prep and mess! Kibble in the Raw is ready to serve straight from the bag, offering the convenience of dry dog food with the nutrition of a raw diet.  No preparation or hydration necessary.


• BEEF RECIPE: Made with 100% freeze dried raw protein and grass-fed beef, this recipe delivers protein-rich nutrition to help maintain muscle health and support sustained energy. Packed with flavor, it’s a meal your pup will love with every bite!


• ONLY REAL WHOLE FOODS: We use organic apples, sweet potatoes, spinach, carrots, and kale—no synthetic vitamins or minerals. Our minimally processed recipes preserve natural nutrients to help support healthy digestion and overall wellness.


• GENTLE ON DIGESTION: Primal freeze dried dog food is crafted without fillers or common allergens and includes added probiotics to support digestive health, leading to smaller, firmer stools.